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Swatch AG
Nicolas G. Hayek Strasse 1, 2502 Biel
  • 16.04.2024
  • 100%
  • Fachverantwortung
  • Festanstellung


The company

At Swatch, we thrive on surprise. Whether it's with our collections, action sports or artistic collaborations, we don't stay inside the box. We're here to shake things up with our striking designs, which always reflect the zeitgeist but never fail to catch the eye. That's what we do best, and that's what we've done since 1983.

Our team is a collective of passionate people, headquartered in Switzerland and present worldwide. We are visionaries and revolutionaries - unwaveringly true to ourselves and unafraid to do things differently. Together, we are here to make the world a little more colorful and exciting by embracing newness and boldness. You might even say that we're more than just a watch company.

Are you one of us? Join our team.

Job description

To reinforce the Marketing team at Swatch Headquarters in Biel/Bienne, Switzerland, we are currently searching for a:


Coordinate Local/Country Marketing Executions (60%)

  • Develop and execute captivating marketing strategies tailored to specific countries, aligning with our overarching brand vision.
  • Collaborate with regional marketing teams to ensure a consistent brand voice, positioning, and flawless campaign execution worldwide.
  • Oversee local marketing activities, including impactful advertising, promotions, events, and PR initiatives to enhance brand awareness and engage our audience.
  • Analyze marketing performance metrics, derive meaningful insights, and optimize local marketing efforts for maximum impact.

Lead Special Projects at HQ Level (40%)

  • Take a leadership role in driving and managing special projects at our global headquarters.
  • Foster collaboration with cross-functional teams, including sales and retail to seamlessly integrate and align marketing initiatives.
  • Craft and execute strategic marketing projects that enhance our brand's visibility, market penetration, and customer acquisition.
  • Identify and leverage emerging marketing trends and best practices to ignite innovation and maintain our competitive edge.
  • Provide guidance and support to regional marketing teams, sharing best practices and ensuring consistent project implementation.


  • Demonstrated ability to develop and execute successful marketing strategies on a country-specific level.
  • Experience in leading cross-functional teams and managing projects at a global or headquarters level.
  • Exceptional analytical and problem-solving skills with the ability to derive meaningful insights from data.
  • Outstanding communication and interpersonal skills to collaborate effectively with diverse teams and stakeholders.
  • Thrives in a fast-paced, dynamic environment, managing multiple priorities and meeting challenging deadlines.

    If you are a strategic-minded marketing professional with a burning passion for global marketing and project leadership, we want you on our team.

Professional requirements

  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Proven experience in global marketing management, preferably within a renowned multinational company
  • In-depth understanding of international markets, cultural nuances, and global marketing trends
  • Proficiency in marketing tools, software, and analytics platforms.


In addition, you possess excellent communications skills and are fluent in English, German and/or French.

Company address

Human Resources
Nicolas G. Hayek Strasse 1
CH - 2502 Biel/Bienne


Your new employer:

At Swatch we don't do boring. We thrive on innovation and infuse our pioneering and adventurous spirit into everything we do. As such we operate in a fast-paced and dynamic environment that values creativity, teamwork and openness. We want our people to feel inspired to bring their best and authentic self to work and actively seek to create an environment that prioritizes diversity, equity and inclusion and where individuals feel heard and appreciated.

We strongly believe that happy and healthy employees are the key to success. That is why we offer attractive benefits including:

Work and holidays:

  • Flexible 40 working hours / week
  • 25 to 30 days of annual leave

Health insurance / Pension fund:

  • Contribution to health insurance costs
  • First class pension fund

Maternity/Paternity :

  • Extended maternity leave
  • Family allowances beyond legal requirements

Further training:

  • Training and development plan
  • Paid language courses


  • Convenient location and access via public transport
  • Free underground parking and access to bike sharing


  • Subsidized on-site canteen and food trucks
  • Free coffee and tea


  • Product discounts
  • Wellness benefits and fitness programs
  • Fun workplace events

If you feel this challenging opportunity meets your profile and expectations, please click on the APPLY link to send us your CV in English.

Nicolas G. Hayek Strasse 1 CH 2502 Biel/Bienne