2 days ago

PR Manager


  • Work region
  • Sector
  • Employment type
  • Position

PR Manager

The company

Tissot has been growing and developing its tradition of innovation since 1853. From the early days to the present, in its home in Le Locle in the Swiss Jura Mountains, Tissot has translated craftsmanship and precision into stylish timepieces now sold in over 160 countries around the world. Special materials, advanced functionality and meticulous design detail join forces to create the luxury of accessibility. Today Tissot is a member of the Swatch Group, the world's largest watch producer and distributor of Swiss watches. The tradition of innovation lives on, keeping closely in touch with the times.

Job description

We are currently recruiting a PR Manager based in Le Locle. As a member of the International Marketing department of Tissot SA, you will be responsible for the PR strategy and the development of the brand.

  • Suggest, draft and lead the PR content of the Tissot Press Releases and Website platforms (presscorner and newsletter)
  • Liaise with Product Department to receive all the information needed to draft product press releases
  • Coordinate the external monitoring agency (collect the international press clippings and provide a monthly international analysis)
  • Manage operational aspects such as analysis / measures, reports and logistics
  • Execute all PR / Marketing related copywriting tasks (texts for international and regional PR and Events activities)
  • Provide Q&As for interviews, answer international media requests
  • Support the digital and other marketing teams with all copywriting needs (websites, social media, catalogues, advertising, etc.)
  • Supervise and execute PR / Marketing related translations in collaboration with external agency
  • Collect local needs and source solutions suiting our global strategy
  • Manage the PR watch collection and coordinate with markets for shootings / media requests
  • Benchmark competition in PR / Events / Sponsoring activities
  • Provide support to meet the teams goals and objectives
  • Think outside the box and bring new opportunities to the table
  • Management of PR team (1 person) in order to maintain coherence and achieve results


  • Strong communication and interpersonal skills, ability to work proactively and is self-motivated
  • Creative instinct, open minded
  • Organized, work well under pressure
  • Communicate clearly within a team environment
  • High attention to details
  • Able to work to strict deadlines
  • Strong interest for lifestyle / luxury themes
  • Willing to travel and work occasional weekends and evenings

Professional requirements

  • Bachelor's degree in Marketing, Public Relations, Communications, Journalism or related field
  • At least 10 years of public relations experience (with some agency experience)
  • Proficiency with Social Media applications and tools
  • Proficiency with Microsoft Office applications


  • Fluent in English, French (working languages). Good knowledge of German an advantage

Company address

Chemin des Tourelles 17 - 2400 Le Locle - www.tissotwatches.com


Only online applications will be considered.

Chemin des Tourelles 17 2400 Le Locle