The L'OCCITANE Group is a global, natural and organic ingredient-based cosmetics and well-being products maker, producer and retailer. The Group is built on strong values of entrepreneurship, team work, respect and authenticity. It is committed to developing products that are environmentally friendly and sustainable.
The Group has 8 brands : L'OCCITANE en Provence, Melvita, Erborian, L'OCCITANE au Brésil, Elemis, LimeLife, Sol de Janeiro & Grown Alchemist.
With a presence in 90 countries, our products are distributing in more than 3,000 stores in the world.
The L'OCCITANE Group is a global, natural and organic ingredient-based cosmetics and well-being products maker, producer and retailer. The Group is built on strong values of entrepreneurship, team work, respect and authenticity. It is committed to developing products that are environmentally friendly and sustainable.
The Group has 8 brands : L'OCCITANE en Provence, Melvita, Erborian, L'OCCITANE au Brésil, Elemis, LimeLife, Sol de Janeiro & Grown Alchemist.
With a presence in 90 countries, our products are distributing in more than 3,000 stores in the world.
CONTEXT
We are looking for a highly motivated 360° Digital Manager (fixed-term contract for 10 months) based in our Headquarters in Plan-Les-Ouates!
She/He will be part of an agile cross-functional team (working in Scrum) called the Gifting Squad. The Squad mission is to re-enchant Gifting at L'OCCITANE to recruit as widely as possible for the brand thanks to a unique & memorable experience, while promoting the brand DNA.
This team is responsible for the development of Gifting campaigns and always-on assets such as limited edition products, wrappings, kits, accessories and strong 360 creative assets for omnichannel strategy.
MISSIONS
Lead several gifting initiatives on e-commerce in line with 360 campaigns (Holidays, Permanent gifting) to ensure continuity on digital projects.
Work hand in hand with other Team members to define & develop the Gifting strategy with a 360° and consumer-centric approach throughout channels (digital initiatives in priority) to build and reinforce our brand presence and recruitment.
Lead the relationship with key internal departments or agencies to develop 360° projects
Be responsible for the timings and budgets of your projects, from briefing to production of the assets/tools.
Market coordination and support to ensure their cohesion to the projects, collection of local insights to always improve our relevance in answering their needs.
360° toolboxes redaction for campaigns and always-on animations.
Monitor and analyse project results and consolidate reports for key learnings via qualitative and quantitative analyses to measure impact of 360° actions.
Animate an internal digital community of experts to share knowledge and skills among other Scrums
HOW YOU CAN FIT
Minimum 2 years of experience in Digital Marketing (project leader with a brand or in an agency)
Expert in all MS Office softwares (Excel, Powerpoint focus)
Expert in Digital Media: Google Analytics, Social media tools, Shopify, etc.
Strong understanding and passion for current online marketing concepts, strategies & best practices
Team player with strong interpersonal and influencing skills
Desire to share your knowledge with the team and educate them on Digital environment
Fluent in French and English
Skilful: at ease with both creative briefing and with analytical
Ability to work under tight deadlines with a can-do and positive attitude
Problem-solving attitude, flexibility & adaptability
Proactivity with an appetite for challenges and change
An experience in cosmetic sector and retail is a plus
An experience in 360 operational marketing is a plus
Starting Date: July 1st 2022
Fixed-term contract: 10 months